A Guide in Creating an Effective Landing Page

July 2, 2008 by
Filed under: Guest Post 

This guest post was submitted by Matt Smith who blogs about The Art of eMarketing. You can check out his RSS feed here.

If you are in the affiliate marketing or Google Adwords business, then you should know that having a lot of clickthroughs is not the only thing important if you do want to make money out of the PPC (pay-per-click) industry. Having an effective landing page (the page where you send your visitors to) is equally important and would actually make or break on the result of either having a potential customer sign up or purchase your product or service. Without a good landing page, then your business is useless. Below are a few tips on how you could create an effective landing page:

*Do not take your potential customers directly to your homepage if they would not be able to find what they

Comments

6 Comments on A Guide in Creating an Effective Landing Page

  1. InterNet Age on Thu, 3rd Jul 2008 3:05 pm

    2. Expectations, offering searchers on PPC or SEO what they are looking for when they visit the website is imperative to conversion optimisation. May I ask you other the Google’s Optimiser is there other software that can recommend to me to test various different landing pages. Thanks.

  2. Melvin on Fri, 4th Jul 2008 4:11 am

    3. Great read… Very helpful to me…

  3. adda4u on Fri, 4th Jul 2008 7:01 am

    4. *Do not take your potential customers directly to your homepage if they would not be able to find what they

  4. Link Building Bible on Sat, 5th Jul 2008 3:13 pm

    5. I really needed this…. I suck at making landing pages…

  5. Sunday Link Love & Announcements | The Net Fool on Sun, 6th Jul 2008 2:01 am

    6. [...] Mixed Market Arts – Creating Effective Landing Pages [...]

  6. Carnival on Mon, 7th Jul 2008 7:52 pm

    7. I really like this. I know I need to start making landing pages at some point, but I haven’t gotten around to learning much about them yet. Good introduction.

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