Optimize Conversions with Club Web Video University

May 25, 2009 by Collin LaHay
Filed under: Guest Post, Reviews 

This guest blog post was written by my friend Jeremy from The Real Estate Foundation, he nor I am affiliated with Club Web Video University, but I asked him to share his success because of the value his story can offer.

My assumption is most of you are the do-it-yourself type and want results. I too, share these characteristics. That is why today I’m going to stray from writing about link building and instead write about something just as important, and that is on-site conversions. It is easy to obsess over links and promoting your site via new media/social media, but once you start to receive traffic, you should focus on converting also.

Over the course of the last few years I’ve been able to build a successful online investment real estate brokerage by reading blogs like this one, but my sales EXPLODED once I took the time to focus on conversions. My #1 conversion trick? WEB VIDEO! Let me explain…..

During the 4th quarter of 2008, when all hell was breaking loose in the financial world and everybody was wondering if we should stock up on canned goods, my company was able to make $21.6 million in real estate sales. I attribute 80% of this success to web video. We already had our list, we already had the traffic, but the video made the phone dance. This video was accompanied by a landing page, but for the sake of this post I’ll just show you the video.



This video helped my company make a few hundred thousand dollars in commission, and get this, before this video, I had never made a video whatsoever in my life. I had zero experience with writing a script, video editing, using video players, etc. To top it off, I was working with a limited budget. I didn’t have 5-10k to throw at it like some would assume after watching it.

How did I do it? Two weeks before I had to get this video done I stumbled across Dave Kaminski’s Club Web Video University. After watching his stellar videos and hearing his promise that I could make awesome videos too, I signed up. I was blown away by how simple Dave made everything for me. This guy is a full blown expert. He boiled down the best things to do when it comes to writing a script, what software to use, step by step software instruction, lighting, and even creating custom music for your video. He also gives free hosting, software that will encode your videos at the highest quality flash, and free video players.

I’ll admit my video could have been done much better, but I can’t complain with the results. :) Since I made this video I’ve been able to really delve into Club WVU and sharpen my skills. Bottom line, Web Video is the present and you can make a killing if you convert your traffic.

Over the years I’ve paid for quite a few informational products and consultation to help me with my online business, but Club Web Video University by far has been the best value, check it out, you won’t be disappointed. Club Web Video University.

A note from Collin: I would just like to give another thanks to my friend Jeremy from The Real Estate Foundation for letting me know about his success in link building and then optimizing his site after he reached #1 for his keywords.

Comments

7 Comments on Optimize Conversions with Club Web Video University

  1. Matt@Sacramento Weddings on Tue, 26th May 2009 7:48 am

    2. Videos like “You Tube” can be a huge marketing boost for vendors in the wedding industry. I myself haven’t taken the plunge, but its something to consider down the road– should Google require “Video Links” for optimum SEO.

  2. Jeremy on Tue, 26th May 2009 8:46 am

    3. Matt, I don’t understand your comment whatsoever. How is ‘You Tube’ a video? Should Google require “Video Links”? What does that mean?

    I think you are completely missing the point of my post.

    I just looked at your site and it is a prime candidate for a complete redesign if you want to convert your traffic at a higher percentage. I personally would incorporate a video of you, talking about your services and why you are the man for the job.

    Cheers,

    Jeremy

  3. Matt@Sacramento Weddings on Thu, 4th Jun 2009 2:22 pm

    4. I DON’T wan’t to convert a higher percentage. My low tech approach (using Old School Compact Discs, Rane MP-44 club mixer) incorporates the philosophy of “no cheese”, no frills.

    People actually like my site BECAUSE its so basic & doesn’t have a lot of bells & whistles.

    It was designed in 1998 using “frames”, but until Google starts applying a SERP penalty for using them, I don’t see any reason to re-design (yet).

    Thanks for your comment!

  4. Jeremy on Fri, 5th Jun 2009 8:24 pm

    5. Matt, are you serious?

    Here’s a tip, click on this link…

    http://www.google.com/search?h.....p;ie=UTF-8

    As you can see, Google doesn’t recognize all of your pages, thus, you do have a ‘penalty’ of sorts by using frames.

    Also, using on-page conversion tactics have been proven to work. By saying your low tech approach = no cheese is foolish. You are putting yourself at a disadvantage. If it was between you and somebody that looked more professional on their site I’d pick them. If you don’t care about that, then why read this blog?

  5. web hosting on Tue, 9th Jun 2009 12:57 am

    6. I can understand main idea of that article. You are so right.

  6. Blog Traffic on Sun, 21st Jun 2009 7:56 pm

    7. Wow:

    Great video!

    It closes with a list of BENEFITS and a CALL TO ACTION!

    Duplicate this formula.

    Best of success.

    Robert A. Kearse

  7. domain kaydi on Wed, 30th Dec 2009 2:34 am

    8. thank you for this article. Ive looked at the end.

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